She speaks to why Madison Avenue ad campaigns for big corporations use stories in their advertising and why it’s important for leaders to tell their personal stories. She also speaks to the most powerful way to tell a story and why you should work with a professional story strategist. She talks about her Story Power Process.

Sandra Younger

W: sandramillersyounger.com

F: facebook.com/sandra.m.younger.5

T: twitter.com/syounger